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We provide an effective solution of communication tasks of the Customer with media planning tools (OTS, GRP, Reach, Frequency) and post-campaign analysis.
Thanks to the efficient structure and true experts "RTM-Ukraine" provides OOH full service: from the selection of address programs, lawyers and Contract Department support to logistics service and monitoring of advertising campaigns.
The founder of the Company, which for more than 20 years of successful work has grown in the "RTM-Ukraine" Group. Oleg is our absolute leader and mentor he is in charge of the Group strategic development issues.
In the Company since 2002. In 2004 was appointed Director of "RTM-Media". Since 2007 — ED of "RTM-Ukraine". Is responsible for ensuring the efficient operation of the Company.
He works here since company foundation. Created from zero-base Service of "RTM-Ukraine". Ensures effective development and maintenance of a network of advertising carriers.
Run the Company which develops Outdoor advertising in large format as highway arhces advertising.
Tetiana is in the company since 2006. Since 2016 is in charge of Commercial Department.
Alla came to "RTM-Ukraine" in 2006 to the position of Sales Manager, 2 years later she headed the company sales. From June 2016 she is the Head of Analytics Department.
Almost 20 years of experience in outdoor advertising. Worked as a Chief Media Officer, managed sales, a set of integrated programs and buying.
More than 10 years Tetiana is responsible for Company's effective external and internal communications.
The beginning. RTM means Advertising (R) on the transport (T) and highways (M)
February 2001: creation of the LLC "RTM-Ukraine", the head company of the future Group. It was started the project of installation of advertising carriers on the railway stations of the country.
In the autumn of 2001 "RTM-Ukraine" installed in Kiev the first line of billboards 3x6 m, which was the beginning of formation of the company's nationwide advertising network.
2002. We have begun an active campaign to increase its own network of "RTM-Ukraine" by purchasing assets of existing operators of outdoor advertising.
2003. "RTM-Ukraine" expanded its network with the new urban middle format option installed in Kyiv, Mykolayiv and Kharkiv modern network of ad pylons 1,5x3 m. It was implemented an ambitious and risky project, the success of which exceeded all expectations: there was a line of boards 8x4 m on the route Kiev-Borispol.
2004. It was launched an ideology and format new project — a network of overhead banners 1x5 m, more than 1,200 planes. For the project in the Group of "RTM-Ukraine" affiliated company "Outdoor-Alliance", which becames the No. 1 operator in the segment of advertising on overhead banners.
2005. It was created the company "Outdoor-Ukraine" for implementation a new project for the market — covering the main highways with network of advertising arches of large format. "Outdoor-Ukraine" operates 77 carriers "Arch" with 154 promotional planes of size 3х18 m.
Company's firs years: the network expanding
2006. "RTM-Ukraine" expands the presence in Donetsk through the purchase of local carrier network "Ukrspetsreklama"; in Kharkiv — the company "Kraft", in Nikolaev – company "Sigma Sport Invest".
February 2007. The purchase of assets of operator LLC "Advertising Agency "AMCI Group" by "RTM-Ukraine" increases the number of its advertising surfaces and occupies the 3rd place in the market of outdoor advertising of Ukraine.
November 2007. The company increased the network carriers in the Chernihiv region by purchasing the local operator the company "Advertising and Printing".
2008. "RTM-Ukraine" expands its presence in the South of the country, becoming a shareholder in one of the leading companies in Odessa — RA «Сity» and adding to its address program 325 planes of city-format and 58 back-lights.
The start of the installation of street furniture in Odessa became the beginning of the development of a new direction of "RTM-Ukraine" — the implementation of integrated projects of city improvement.
2009. The share of advertising planes of "RTM-Ukraine" among the total number of advertising carriers has grew to 8 %. The company is the 3rd operator of outdoor advertising by the number of inventory and the largest national operator.
2010. A 2-year project of "RTM-Ukraine" for the setting in the Central streets of Odessa modern, functional and stylish outdoor furniture was successfully completed . The company installed new transit shelters, benches and lanterns in parks, city clock, city-lights and billboards.
The company's adult ages: new ad formats & city improvement projects
2011. "RTM-Ukraine" announces the development of a new outdoor format — European middle. Carrier of size 2x3 m with internal lighting and scrolling system. They harmoniously fit into the urban environment and are accompanied by satellites in the line of outdoor furniture. The Group of Companies have already established mass production of scrolling billboards in Ukraine on the basis of imported components.
March 2012. "RTM-Ukraine" became the winner of the tender for the right to do improvement works in Kharkov. According to the decision of the Executive Committee, the company installs bus shelters in 10 streets and highways of the city.
May 2012. Has implemented an advertising project in the new terminal A of Kyiv International Airport (Zhulyany). "RTM-Ukraine" is the winner of the tender for the exclusive advertising operator at the Airport and, according to the contract, has installed 90 advertising carriers of different formats and a complex of indoor-advertising of 24 modern LED-screens.
2013. One of the main streets of Vinnitsa, Kotsyubinsky Avenue, decorated with modern led lights, which is on the order of "RTM-Ukraine" produced by the Austrian company "MKILLIMINATION". The new lighting is part of the project for the comprehensive improvement of the streets of new advertising media city format (city lights, billboards, bus stops). The project continues on other streets of Vinnytsia in 2014
2014. The next stage of comprehensive improvement of the main streets of Vinnitsa with transit shelters. On the pedestrian part of Pirogova street has installed a unique illumination of 10 figures shaped as birds and people. The illumination was made on the basis of energy saving technologies and consumes no more power than 2 lanterns.
October 2015. A pilot project of territory improvement in Bila Tserkva: 2 bus shelters (equipped with recharge terminals and free Wi-Fi), advertising column and lighting of the colonnade and stairs in the Park in Levanevskogo street.
December 2015. Works on city improvement have completed in Kharkov: have installed 3 transit shelters on Moskovsky prospect, 5 transit shelters in Klochkovskaya str., 12 d info panels of format 3x6 m and 22 led figures "Star" on lanterns along Moscow Avenue.
January 2016. "RTM-Ukraine" has stopped the usage of advertising format of overhead banners (5x1 m) in Kiev, removing all of them until 1 February 2016. 12-year successful project has completed. The decision was made to regulate outdoor advertising in Kiev, reducing its amount, providing European principles of development.
May 2017. It was a social (charity) ad project. On spring Odessa park Memorial 411th battery needs new benches. Our company ordered some items and gave them to Odessa community.
The modern ages: a new digital era
February 2018. "RTM Digital" affiliated company has launched new product to the market: Digital Network Panel. The very first digital advertising network has created in KYIV International Airport named by Igor Sikorsky where "RTM Ukraine" Group of Companies is the only official advertising company. There are 25 modern professional 4K panels, computers and network equipment, which organized into the DNP Airport.
May 2018. The first digital outdoor advertising media gallery has been launched in Ukraine on the Taras Shevchenko Boulevard. From June, 2018 DNP Boulevard totally put into service and now broadcasts our clients of the new Ukrainian digital advertising.
September 2018. The new word in Kyiv's Outdoor advertising is Digital City Board. There is a middle Digital Outdoor ad format has been installed on the streets of Kyiv.
January 2019. Since the beginning of the year "RTM-Ukraine' and its affiliated company "RTM Digital" have added to their Kyiv Digital Network Panels new ad constructions. Now our digital outdoor networks in Kyiv consists of 89 digital panels: DNP Boulevard — 32 panels; DNP KYIV CityBoard_01 — 35 panels; DNP KYIV CityCenter — 22 panels.
March 2019. "RTM-Ukraine" has launched the very first in Ukraine digital outdoor ad network on the KYIV Passenger Railway station. We have 7 digital panels effectively located on the main point in Central Hall, Concourse and South Terminal.
September 2019. A new business field of RTM-Digital operations is open — Digital Events. Since that time we provide LES-screens leasing services supporting your events digitally.
March-April, 2020. During the spring months affected by COVID-19 crisis "RTM-Ukraine" made its DNP Regional Network bigger and stronger adding to it new ad carriers in some new cities like Ivano-Frankivsk, Kherson, Kharkiv, Odessa, etc.
October, 2020. Now DNP Regional is completely formed advertising package providing digital outdoor advertising in 17 Ukrainian cities on 69 ad panels. The first facade digital ad screen is installed by "RTM Digital' and it's partner in Kyiv.
November, 2020. The second facade digital panel is appeared on the 60, Taras Shevchenko Boulevard which means the new DNP launch in Kyiv.
March 2021. An Air Quality Index is appeared on the RTM digital ad panels.
April 2021. We proceed digital ad panels mantling, mostly with large ad formats, the new network got a name DNP Maxi.
2022. Since the full scale russian aggression against Ukraine began the company provide social advertisements on the its panels also trying to keep its business up and to make our feasible input into Ukraine future victory.
The war time: new challenges to Ukraine and to businesses in Ukraine
February 2022. Since the full-scale russian aggression against Ukraine began "RTM-Ukraine" has been displaying social advertisements on its panels while also striving to maintain its business and contribute to Ukraine's future victory.
March 2022. "RTM-Ukraine" shared a piece of news among foreign media to show how Ukrainian outdoor advertising companies encourage people all overt Ukraine to resist russia. Here is the link to the Billboard Insider.
May 2023. We at "RTM-Ukraine" are pleased to have received a grateful letter from the Commander-in-chief of the Ukrainian Armed Forces, Valery Zaluzhny. It is an honor to have our efforts acknowledged, and we will continue to run social advertising campaigns to inspire and support Ukrainians in their fight against Russian aggression.
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03028, Ukraine, Kyiv, 2B, Goryana Str.
+38 (044) 490 63 33au.mtr%40mtr